Content Marketing is focused on creating and distributing valuable, relevant, and consistent content to attract and engage your specific target audience. The primary goal of a Content Marketer is to provide useful information, entertainment, or insights with the aim of attracting and ultimately converting customers.
Content Marketing is often seen as a more subtle and long-term approach compared to traditional advertising. Instead of directly promoting products or services, it focuses on providing value to the audience, thereby building a loyal customer base and driving business growth through trust and credibility.
Content Marketers help you write, edit, and publish content for your business. The responsibility of a good Content Marketer is to understand your business, products, and audience well enough to accurately and effectively represent your brand when producing content. You can use content created by these experts to attract, educate, nurture, convert, and maintain relationships with customers. Great Content Marketers are also strategic. They don’t just create content for you, they act as an experienced resource you can turn to when you need help building and executing effective content marketing plans.
A skilled Content Marketer can take your thoughts and ideas and package them into different formats to be consumed by your audience. Content Marketing consultants are incredibly versatile and can create content for almost every need you have.
For example, a content writer can help you craft conversion-driven content for:
A Content Marketer can also help you brainstorm topics, build and manage your editorial calendar, and even work with you to develop a distinct voice and personality for your brand.
GrowTal places top Content Marketing consultants at companies of all sizes and across many industries. Companies that hire Content Marketers typically do so for a few reasons:
Finding a qualified Content Marketer or content creator is not easy. The biggest reason why is because there are a lot of people calling themselves freelance writers today—it’s one of the easiest entry points into the world of freelancing. You can waste a lot of time writing a job description, interviewing candidates, checking references, and onboarding your final pick only to find out that they didn’t actually have the knowledge or experience they said they had.
GrowTal eliminates these headaches and more by owning the entire process for you. The Content Marketers who join our network are qualified on paper, but we don’t just take their word for it—we go the extra mile to ensure they can write, think, and act strategically to solve the challenges businesses like yours face on a daily basis.
$30
/hr$60
/hr$90
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